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Small Business Saturday A Success

Small Business SaturdayNovember 29, 2012 - Southport, NC Small Business Saturday was a great example of how joining together we can accomplish more. By joining the nationwide Small Business Saturday promotion, we were able to get more attention on the Southport-Oak Island business community and stress the importance of supporting small businesses. Consumers were made aware of Small Business Saturday in part through the efforts of American Express' nationwide advertising campaign, which focused on the importance of small businesses in our local economies. Locally, more specific Small Business Saturday reporting was the focus of news stories by The State Port Pilot, WECT TV6, Southport Magazine and WWAY TV3.

Let us continue this movement to support local small businesses year-round. We encourage you to have a conversation with your employees about the importance of small businesses in our community and how prosperous small businesses are good for the health of our local economy. Let them know that our small businesses rely on each other to survive. Encourage them to shop local and talk positively about other small businesses in our community. Insist they provide great customer service and explain how vital this service is to the continued success of your business and their paycheck.

Small Business Saturday was not just a retailer or restaurant promotion, although the focus locally was shaped by the nature of those businesses who chose to participate in our efforts. We would like to thank the following members for taking advantage of the opportunity presented to them by the Chamber and partnering in our local Shop Small Saturday promotion. We hope more will participate next year!



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